Generative AI Applications for Leaders Bootcamp
3.500,00 EUR
- 200 hours
Gain the skills to create and execute AI-driven strategies that foster innovation and strengthen competitive advantage! The Generative AI for Business Transformation program with Michigan Engineering Professional Education Online equips leaders with the expertise to integrate AI into business operations, boost efficiency, and strengthen competitive advantage.
About the Program
In collaboration with Michigan Engineering Professional Education, University of Michigan Online & Microsoft
- Certificate issued by Michigan Eng Pro-Ed, affiliated with a U.S. university ranked #9 for artificial intelligence.
- Apply GenAI to a wide range of business scenarios (Sales, Marketing, Engineering, Data Analytics, Customer Support, Product Research & Development, Operations)
- 12 Weeks length program live classroom (5-6 hours / Week, weekend classes)
- Connect with a cohort of senior leaders to share insights, strategies, and best practices.
- Ask us for the next cohort and schedule details!
Tailored for senior executives, managers, consultants, business, and technology leaders, the program offers a practical, business-oriented approach to AI adoption. This program equips leaders to lead GenAI transformation at scale. You’ll gain strategic insight into practical use cases across sales, marketing, analytics, engineering, and beyond, and learn how to assess and apply GenAI to speed up innovation, optimize operations, and create measurable business value.
Graduates earn a prestigious certificate from Michigan Engineering Professional Education, positioning them to accelerate their careers in AI-driven leadership roles.
Key Features
Course and material are in English
in collaboration with Michigan Engineering Professional Education Online
Beginner to intermediate level for professional
12 Weeks program (5-6 hours/week weekend classes)
55+ hours of live classes supported by 63 guided practices and demos
200+ hours of study time and practice recommended
1 year course access & session recordings
16+ cutting-edge AI tools, including OpenAI, ChatGPT, and Microsoft Copilot.
Work on 12 hands-on, industry-focused projects across various business functions
Get a Microsoft course completion certificate hosted on the MS Learn portal
Program completion certificate from Michigan Engineering Professional Education Online.
Secure a Michigan Eng Pro-Ed digital badge
Learning Outcomes
At the end of this Bootcamp, you will be able to:
Strategic AI Adoption
Learn to implement AI across business functions to strengthen decision-making.
AI Leadership
Lead generative AI initiatives that enhance sales, marketing, customer service, and product development.
Digital Transformation
Automate workflows to improve efficiency and drive organizational change
Data-Driven Insights
Use AI-powered analytics to extract meaningful insights for smarter business strategies
Customer Experience
Boost engagement with AI-driven personalization, chatbots, and virtual assistants.
Product Innovation
Apply AI to market research, prototyping, and continuous product improvement.
Responsible AI
Understand AI economics and ethics to ensure compliance, maximize ROI, and manage costs effectively
Practical Application
Leverage Microsoft Copilot to streamline operations across sales, HR, IT, finance, and more.
13+ Skills Covered
- Scaling AI Initiatives
- Conversational AI
- AI Risk Assessment
- Predictive Analytics
- Workflow Automation
- Ethical AI and Compliance
- Chatbot Implementation
- AI Economics
- ROI Analysis
- Model Evaluation and Optimization
- LLMOps and AI Deployment
- Sentiment Analysis
- Scenario Simulation
About University of Michigan
The University of Michigan is a leading public research university in the United States, globally recognised for academic excellence, innovation, and leadership in science and engineering. Michigan Engineering Professional Education, part of the university’s College of Engineering, delivers industry-focused programs led by expert U.S.-based faculty, helping professionals and leaders apply cutting-edge research and engineering practices to real-world business and technology challenges.
What added value does University of Michigan contribute to the program?
The program curriculum is reviewed and approved by Michigan Engineering Professional Education, Please be aware that the live classes are not held by actual University faculty staff but by many experienced Industry experts. While the instructors themselves are not employees of the University of Michigan. Beyond content approval, Michigan Engineering Professional Education also oversees instructor evaluation, quality assurance, learner satisfaction, and overall program outcomes which gives the program quality legitimacy and a co-branded certificate of completion.
An Engaging Learning Journey
Experience a collaborative classroom setting by connecting with peers and engaging with mentors in real time via Slack.

Learning Path
AI Literacy for Business Leaders
Course 1
Generative AI Tech Stack
Course 2
Workflow Automation
Course 3
Generative AI Use Cases — Sales & Marketing
Course 4
Generative AI Use Cases — Customer Service Operations
Course 5
Generative AI Use Cases — Software Engineering
Course 6
Generative AI Use Cases — Data Analytics
Course 7
Generative AI Use Cases — Product Research & Development
Course 8
Ethics and Economics of Generative AI
Course 9
Microsoft Copilot for Business
Course 10
Industry Case Studies
Academic Masterclass: Agentic AI for Product Innovation & Enterprise Automation
Elective 1
Microsoft 365 Copilot Enablement
Elective 2


Who Should Enroll in this Program?
This program is designed for professionals aiming to harness generative AI to accelerate business transformation, boost innovation, and improve efficiency. Whether you are leading an organization, managing strategic initiatives, or driving technology adoption, this program equips you with the skills to leverage AI effectively.
Business Leaders
Consultants
C-Suite Executives
Senior Managers
Entrepreneurs
Functional Heads
Technology Leaders
Prerequisites
To qualify for the Generative AI for Business Transformation program, candidates are expected to have:
- At least 5 years of professional experience (preferred)
- A solid awareness of AI’s rising impact on business
- A strong motivation to apply GenAI for solving real-world business challenges
Statements
Licensing and accreditation
Generative AI for Business Transformation is offered in collaboration with Michigan Engineering Professional Education, University of Michigan Online according to Partner Program Agreement and complies with the License Agreement requirements.
Equity Policy
AVC does not provide accommodations due to a disability or medical condition of any students. Candidates are encouraged to reach out to AVC for guidance and support throughout the accommodation process.
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