Adding Value Consulting
Digital Marketing Foundation Certification - eLearning
Marketing & SEO

Digital Marketing Foundation Certification - eLearning

450,00 EUR

  • 3 hours
eLearning

Learn how to unleash the power of digital channels with the AVC Digital Marketing 101 training course. In the digital era, businesses reinvent their marketing strategies to engage better and connect with their customers. This course will equip you with the skills, insights, and digital know-how to be a highly effective digital marketer and generate a measurable impact on your company’s bottom line.

Course timeline

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  1. Fundamental Concepts of Digital Marketing

    Course 01

    Lesson 1 - Introduction to Digital Marketing

    Lesson 2 - History of Digital Marketing

    Lesson 3 - Developing and Nurturing a Digital Culture

    Lesson 4 - Where is Digital Marketing Headed

    Lesson 5 - Global Impact of Digital Marketing

  2. Costumer Lifecycle

    Course 02

    Lesson 1 - Acquisition

    Lesson 2 - Engagement

    Lesson 3 - Conversion

    Lesson 4 - Onboarding, Retention, and Expansion

  3. Marketing Technology

    Course 03

    Lesson 1 - Mobile and IoT

    Lesson 2 - Analytics

    Lesson 3 - Challenges of an Offline-Online Experience

  4. The future of Digital Marketing

    Course 04

    Lesson 1 - A peek into the future

Learning Outcomes

At the end of this Digital Marketing Foundation Course, you will be able to:

Digital marketing

Understand the fundamentals of digital marketing

Costumer lifecycle in Marketing terminology

Understand the Costumer lifecycle in Marketing terminology

Future marketing & Technology

Gain Knowledge of future marketing trend and technology

Key Features

3+ Hours of high quality e-learning

13 End-of-lesson quizzes

Lifetime access to high-quality, self-paced e-learning content

Industry-recognized Course Completion Certificate

One assessment test at thigh-quality end of the course

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Who Should Enroll in this Program?

This Digital Marketing 101 Certification Training is ideal for freshers, traditional marketers, entrepreneurs, brand and communication managers, and sales professionals.

Marketers

Entrepreneurs

Communication Managers

Brand Managers

Sales Managers

Sales Professionals

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